The Company, Its Mission and Philosophy

Our company, "Instituto Mineiro de Pesquisa de Opinião e Marketing S/C – IMPOM" is one that develops and executes projects of marketing research. It was founded in 1992 and has as its mission to study the primary and secondary data, transforming them in reliable information and with a high quality pattern, in such a way that it finds answers to the needs of our Customers.

Our essential principles are:

• Respect and ethics in the relationships;
• Agility in the conducting of the works;
• Commitment to quality;
• Attendance through taylor-made solutions;
• Valorization of our collaborators and internal relationships;
• Focus on the market and in the continuous identification of new opportunities of businesses;
• Seriousness, simplicity and transparency in the management of our business.